On Digital Media

On Digital Media, Episode #4

In this week’s episode, we discuss (not necessarily in order):

• Electronic Arts makes deal to insert ads into games with Massive and IGA
• Microsoft XNA Home Kit Available
• Streaming media using iPod with Wi-Fi?
• Dump your iPod, Mobile taking Over
• Pontiac G5 advertised on Internet ONLY
• GM, other advertisers, pull out of The Amazing Race
• CBS KYOURadio updates web site, enables on-demand audio
• FairUse4WM strips Windows Media DRM 10, 11
• MediaCart delivers “Point-of-Decision” advertising in grocery stores
• Google enables download of public domain books in PDF format, includes ads
• Universal works with SpiralFrog to deliver free, ad-supported music service
• Chumby!

Our wine tonight was a 2003 1919 Cabernet Sauvignon

Our closing music is Democracy from Alexander Blu

John is on vacation next week, but we’ll be back on September 14th…

 

 On Digital Media, Episode #4 [55:03m]: Play Now | Play in Popup | Download

31.Aug.06 Episodes Read more Comments (0)

On Digital Media, Episode #3

UPDATE: Audio file has been massaged in post production. It sounds much better now.
Our guest this week is Ken Gellman.

In this episode, we discuss (not necessarily in order…):

• AvantLink’s Affiliate Program for RSS
• Audit Bureau of Circulation combines Print and Web in one report
• Online Ad Budgets to Increase 20% over 2005
• Sony to Buy Digital video portal Grouper
• CBS promote fall line-up using Bluetooth-enabled billboards
• CBS to simulcast the CBS Evening News with Katie Couric on the web
• Fox streams shows on local Fox affiliate sites
• Dell dumps the Ditty
• Apple settles with Creative over Patent Infringement
• Big Pharma to increase their online budgets 25% this year
• About.com is ready to take it, with Pharma-related podcasts

Our closing music is Democracy by Alexander Blu.

Our wine this week was a 2005 Robert Mondavi Pinot Noir.
My Odeo Channel (odeo/b169519064979473)

 

 On Digital Media, Episode #3 [50:10m]: Play Now | Play in Popup | Download

24.Aug.06 Episodes Read more Comments (0)

On Digital Media, Episode #2

• Google Analytics now open to everyone
• Google and MySpace do a $900 million dollar deal
• NY Times online ads 30%; Jeff Jarvis quotes Jason Calacanis on the value of Newspapers
• Disney decides NOT to launch MVNO in UK
• YouTube working with Ad Networks
• CBS Innertube following ABC
• McKinsey Study: Ad Effectiveness Much Less by 2010
• Microsoft to offer tool for anyone to create video games

Tonight’s wine: Rosso from Francis Coppola presents…

Last Week’s wine: Ravenswood Vintners Blend Zinfandel

Closing music: Democracy by Alexander Blu as found on Jamendo

Send us email to comments@odmcast.com or call our comment line: 775-860-2263. You can also reach us via Gizmo using username ondigitalmedia.

 

 On Digital Media, Episode #2 [44:44m]: Play Now | Play in Popup | Download

17.Aug.06 Episodes Read more Comments (0)

On Digital Media, Episode #1: Paradigm Shifts

In our inaugural episode we talk about:

• AOL. Free.
• Streaming media on the Palm 700p and what it might mean for satellite radio; EV-DO; Verizon FIOS
• The Nokia LoudEye Acquisition
• Closing music: Democracy by Alexander Blu as found on Jamendo

Send us email to comments@odmcast.com or call our comment line: 775-860-2263. You can also reach us via Gizmo using username ondigitalmedia.

 

 Episode #1 [32:18m]: Play Now | Play in Popup | Download

11.Aug.06 Episodes Read more Comments (0)